News

Alves Bandeira Tyres has renewed its sponsorship of the Associação Académica de Coimbra Rugby team, further strengthening its strategic commitment to promoting Davanti Tyres, the British tyre brand exclusively distributed in Portugal by the Alves Bandeira Group.

The partnership between AB Tyres and Académica Rugby has grown stronger over the years, becoming a prime example of successful collaboration between the business and sports sectors. This relationship goes beyond traditional sponsorship models, establishing itself as a genuine collaboration protocol.

As part of this partnership, AB Tyres welcomes foreign athletes into its workforce who also represent the AAC Rugby team, offering them opportunities to integrate into the job market while continuing their sporting careers. This support demonstrates the company’s commitment to contributing to the athletes’ development not only in sporting terms but also on personal and professional levels.

According to Filipe Bandeira, Executive Board Member and Managing Director of AB Tyres, "This partnership represents what we believe in: supporting projects and athletes where we can add value to their development in every dimension, whether personal, professional or sporting. Rugby is a sport renowned for its values, with which we identify and apply in our own activities, namely discipline, commitment and team spirit. We are proud to contribute to this project, which goes far beyond sponsorship.”

With the renewal of this sponsorship, AB Tyres and Davanti solidify themselves as strategic partners in the sporting and social development of Associação Académica de Coimbra, promoting a culture of work, commitment and social well-being, fully aligned with the philosophy of the Alves Bandeira Group.